Pricing
Starter, Growth and Premium each carry a monthly conversation allowance and a 14-day free trial. The plan is a Shopify app subscription, so the charge arrives on the Shopify invoice you already pay and your card details stay with Shopify.
Both periods are printed on every card, and the yearly figure is ten monthly payments for twelve months of service. The period settles a second question too: what happens on the conversation after the allowance.
Conversations past the included allowance land in an overage band. Each one carries the per-conversation price on your card, and the band has a size — also on the card. Included plus overage is the absolute ceiling for the period, and that sum is the largest bill the period can produce.
Reporting those extras to Shopify runs behind a deployment switch, and in the configuration we ship today that switch is off. While it stays off a monthly plan behaves the way its yearly twin does: the included allowance is the ceiling, and the conversation after it goes to your team.
Shopify’s usage meter attaches to monthly plans only, so a yearly contract carries an overage band of zero conversations. The included allowance is therefore the hard ceiling, and the yearly price is the whole bill for the year.
The allowance itself stays monthly on both periods: a yearly plan gives the same included number every month and the counter resets with each billing period, rather than pooling twelve months into one figure.
Every line below is printed from the same table the billing code reads, and a test compares the two line by line. Change a price in the code and this page fails its own build rather than going quietly stale.
$39/month · $390/year
Monthly: $0.15 per extra conversation, up to 300 extra. Yearly: no extra charges
$99/month · $990/year
Monthly: $0.12 per extra conversation, up to 1,000 extra. Yearly: no extra charges
$249/month · $2,490/year
Monthly: $0.10 per extra conversation, up to 3,000 extra. Yearly: no extra charges. Enterprise plans for 3,000+ conversations: contact us
Refik is not listed on the Shopify App Store yet; these are the plans the listing will carry the day it goes live.
There is no free tier. After the trial you choose one of the three, and your store data stays with us until you ask for its deletion.
The allowance is counted in conversations, because a conversation is the unit a store owner can picture and check. Model turns and token counts are our problem, and they stay on our side of the line.
A session identifier. The counter is keyed on store, billing period and session, so the fifth message of a chat lands on the row the first message already created and the number moves once. Two stores always have separate counters, because the store is part of the key.
Seven days, and both sides agree on it: the browser keeps the transcript for seven days and the server keeps the session history for the same seven days. A shopper who returns the next morning carries on in the conversation they started, and it is still counted once.
It counts in the period it was first counted in, once. A conversation that starts on the last day of a billing period and finishes in the next one keeps answering, and the new period’s counter leaves it alone, so the invoice and the allowance always tell the same story.
When four fifths of the included allowance has been used, the plan screen inside your Shopify admin says so, once for the period. It reads the same counter the storefront gate reads, so the warning and the behaviour come from one number.
Shopify’s app pricing carries usage charges but leaves the cap to the app, so we wrote one. Each plan has an included allowance and, on monthly billing, an overage band above it; the two added together are an absolute ceiling for the billing period.
Starter
600
conversations in a monthly period: 300 included, 300 in the overage band.
Growth
2,000
conversations in a monthly period: 1,000 included, 1,000 in the overage band.
Premium
6,000
conversations in a monthly period: 3,000 included, 3,000 in the overage band.
Every figure in this section is read out of the quota table in our own source: included allowance, overage band, overage price and trial share. The plan screen inside your Shopify admin prints the same four numbers, from the same table.
Past three thousand conversations a month the arrangement becomes a conversation with us rather than a card you click. An Enterprise store gets a cap set on its own record, with an overage band of zero, so the ceiling is a figure both sides agreed before the first invoice. Because our team sets it, the plan screen in your admin points at us instead of at a checkout, and the console says exactly that.
Every row is a value our code applies, in the unit it applies it in. Prices are dollars, allowances are conversations, and the storefront rows follow the one table that decides which surfaces a plan opens.
| What the row measures | Starter | Growth | Premium |
|---|---|---|---|
| Price | |||
| Monthly | $39 | $99 | $249 |
| Yearly | $390 | $990 | $2,490 |
| Allowance, per billing period | |||
| Conversations included | 300 | 1,000 | 3,000 |
| During the 14-day trial | 140 | 467 | 1,400 |
| Above the allowance, monthly billing | |||
| Price per extra conversation | $0.15 | $0.12 | $0.10 |
| Extra conversations in the band | 300 | 1,000 | 3,000 |
| Absolute ceiling for the period | 600 | 2,000 | 6,000 |
| Above the allowance, yearly billing | |||
| Extra conversations in the band | 0 | 0 | 0 |
| Absolute ceiling for the period | 300 | 1,000 | 3,000 |
| Storefront surfaces | |||
| Chat bubble, order status, returns, team handoff | Open | Open | Open |
| Search help, product Q&A, question bar, recommendations | —Closed on this plan | Open | Open |
| Cart surface, and sharing a discount code you marked | —Closed on this plan | Open | Open |
| “Powered by Refik” mark in the chat window | Required | Your choice | Your choice |
| Support | |||
| Email reply within | 48 hours | 1 business day | 12 business hours |
The trial row is the monthly allowance times fourteen thirtieths, rounded up, exactly as the trial gate computes it. The yearly rows read zero because Shopify’s usage meter attaches to monthly plans only, which turns the included allowance into the hard stop.
The plan screen inside your Shopify admin shows the counter, the ceiling and the day it resets, from the moment the trial starts.
Eight answers about the money, each one traced to the code or the console screen that carries it.
The plan charge, and a usage charge once overage reporting is switched on for the deployment. Three details of the invoice belong to Shopify rather than to our code, so we are collecting them from the billing documentation instead of describing them from memory.